Thursday, November 12, 2009

Tournaments are Tourism

Tournaments are considered tourism. Most players travel from out of town to play in your tournament. If you play tournaments, the likelihood is you travel to other towns to play events. When you travel to play, you’re considered a tourist.

So what does that mean? It means that your event may be eligible to receive grant monies to help run, advertise or bring people in for your event. A small grant can go a long way to making your tournament bigger that it currently is now.

Where to start?

I’d start by contacting your local government. Call the city and county administrative offices. They should know or be aware of any tourism grants available in your community. They might administrator the grants themselves. Either way, they’ll know.

Next get a copy of the grant application. Normally they range from one page to three pages. Require information on your organization, the event itself and how it will impact local tourism.

Some communities only award grant money once a year. Some do it biannually and others do it quarterly. It’s best to get your information you need lined up well ahead of time. In some cases, after you submit your application, you’ll get some follow up questions and might even be requested to answer questions in front of the group or committee that makes the final decision or recommendation.

The first time I was awarded a grant for a tournament, it can with strings attached. I was only allowed to use it for merchandise with logos of the tournament, advertising and trophies. They awarded me $2,000. That allowed for really nice trophies and a great players pack.

For more information on how local tourism grants work, leave a comment or question and I’ll make sure to get in contact with you or address your question in an upcoming post.

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